{"title":"Bestsellers","description":"\u003cp data-pm-slice=\"1 1 []\"\u003e\u003cspan\u003eThe pieces you return to become part of your story. Explore OMISFR’s bestsellers, where oversized silhouettes and expressive artwork bring Indian cultural references into everyday wear with details to discover and stories to carry forward.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"citram-oversized-hoodie","title":"Citram Oversized Hoodie","description":"\u003cp\u003e\u003cstrong\u003eCitram\u003c\/strong\u003e draws from the Sanskrit \u003cem\u003ecitra\u003c\/em\u003e—a word connected with picture, colour, brightness and wonder. \u003ca href=\"https:\/\/www.cooperhewitt.org\/2016\/07\/29\/kashmir-to-paisley\/\" title=\"Name Inspiration (Citram Hoodie) (Omisfr)\" target=\"_blank\"\u003eSource🔗\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eThe hoodie brings together paisley, celestial forms and flowing gold-toned ornament across a deep red base. Each element carries its own visual language, but together they form one larger composition inspired by tradition, movement and curiosity. \u003ca href=\"https:\/\/www.philamuseum.org\/objects\/41833\" title=\"Design Meaning (Citram Hoodie) (Omisfr)\" target=\"_blank\"\u003eSource🔗\u003c\/a\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003ePaisley reflects patterns carried through generations, while suns and stars bring a sense of light, renewal and wonder. The curling gold forms suggest continuity stories moving forward, changing shape while keeping their roots. \u003ca href=\"https:\/\/www.cooperhewitt.org\/2016\/07\/29\/kashmir-to-paisley\/\" title=\"Design Meaning 2 (Citram Hoodie) (omisfr)\" target=\"_blank\"\u003eSource🔗\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePatterns remembered. Stories carried.\u003cbr\u003eMade from India. Made from its Stories.\u003c\/strong\u003e\u003c\/p\u003e","brand":"OMISFR | Indian Streetwear","offers":[{"title":"S","offer_id":52507705835740,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":52507705868508,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":52507705901276,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":52507705934044,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":52507705966812,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/3585\/0716\/files\/CitramHoodieOversized_Omisfr_1.webp?v=1790488281"},{"product_id":"rekhankana-oversized-hoodie","title":"Rekhankana Oversized Hoodie","description":"\u003cp\u003e\u003cstrong\u003eRekha\u003c\/strong\u003e takes its name from the Sanskrit \u003cem\u003erekhā\u003c\/em\u003e (रेखा), meaning a line, outline or drawing. The name reflects the design itself: lines become a face, a curtain, a watching eye and an intricate world of patterns.\u003c\/p\u003e\n\u003cp\u003eThe bold contours and expressive faces in your references suggest a visual connection to Jamini Roy’s work. His use of strong lines and stylized forms drew on Bengali folk traditions—useful context for the portrait’s visual character. \u003ca href=\"https:\/\/imp-art.org\/articles\/jamini-roy\" title=\"Rekhankana Artstyle Hoodie (Omisfr)\" target=\"_blank\"\u003eSource🔗\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eFloral ornament and geometric repetition connect the moodboard with patterns found across Indian block-printing traditions. Rekha brings these influences into its borders, portrait and sleeves, held together by deep blue and white. \u003ca href=\"https:\/\/imp-art.org\/articles\/block-printing\" title=\"Rekhankana Printing Art (Omisfr)\" target=\"_blank\"\u003eSource🔗\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eSome stories begin with a glance.\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eMade from India. Made from its Stories.\u003c\/strong\u003e\u003c\/p\u003e","brand":"OMISFR | Indian Streetwear","offers":[{"title":"S","offer_id":52517081710812,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":52517081743580,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":52517081776348,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":52517081809116,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":52517081841884,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/3585\/0716\/files\/RekhankanaHoodieOversized_Omisfr_1.webp?v=1790522288"},{"product_id":"nilkanth-oversized-hoodie","title":"Nilkanth Oversized Hoodie","description":"\u003cp\u003e\u003cstrong\u003eNilkanth\u003c\/strong\u003e takes its name from Sanskrit \u003cem\u003eNīlakaṇṭha\u003c\/em\u003e (नीलकण्ठ), meaning “blue-throated”—an epithet of Shiva that carries the story behind this hoodie.  \u003ca href=\"https:\/\/www.wisdomlib.org\/definition\/nilakantha\" title=\"Nilkanth Hoodie Story\" target=\"_blank\"\u003eSource🔗\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eDuring \u003cstrong\u003eSamudra Manthan\u003c\/strong\u003e, the churning of the ocean, the deadly poison Halahala emerged. Shiva drank it to protect living beings, and the poison marked his throat blue. This act of compassion forms the foundation of Nilkanth.  \u003ca href=\"https:\/\/vedabase.io\/en\/library\/sb\/8\/7\/\" title=\"Nilkanth Samudra Manthan Story\" target=\"_blank\"\u003eSource🔗\u003c\/a\u003e  \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e“Shambhu” adds another layer.\u003c\/strong\u003e Written along the hood, this name of Shiva is associated with bringing happiness and welfare—a quiet connection to the compassion at the heart of the story.  \u003ca href=\"https:\/\/www.wisdomlib.org\/definition\/shambhu\" title=\"Shambhu Story Nilkanth Hoodie\" target=\"_blank\"\u003eSource🔗\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eAn ancient act of compassion, carried into the present.\u003cstrong\u003e\u003cbr\u003eMade from India. Made from its Stories.\u003c\/strong\u003e\u003c\/p\u003e","brand":"OMISFR | Indian Streetwear","offers":[{"title":"S","offer_id":52553354150108,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":52553354182876,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":52553354215644,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":52553354248412,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":52553354281180,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/3585\/0716\/files\/NilkanthOversizedHoodie_Omisfr_1.webp?v=1790954446"},{"product_id":"mayurah-baggy-bottoms","title":"Mayurah Baggy Bottoms","description":"\u003cp\u003eMayurah takes its name from Sanskrit \u003cem\u003emayūra\u003c\/em\u003e, meaning peacock. For OMISFR, it expresses the freedom to carry colour, character and individuality into everyday life.\u003c\/p\u003e\n\u003cp\u003eThe peacock feather connects natural beauty with cultural memory, appearing in devotional imagery through Krishna’s crown. Mayurah brings this familiar form into the present, inviting a closer look at something we recognize before we fully understand its stories.\u003c\/p\u003e\n\u003cp\u003eClose studies of plumage and ornamental feather drawings guide the design. Green strands, blue centres and warm orange accents flow down one leg, wrapping towards the back.\u003c\/p\u003e\n\u003cp\u003eRaised puff printing gives the feathers texture, while the black base and baggy silhouette let their color and movement stand out.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBeauty in its own form\u003cbr\u003eMade from India. Made from its Stories.\u003c\/strong\u003e\u003c\/p\u003e","brand":"OMISFR | Indian Streetwear","offers":[{"title":"S","offer_id":52553830629596,"sku":null,"price":1812.0,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":52553830662364,"sku":null,"price":1812.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":52553830695132,"sku":null,"price":1812.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":52553830727900,"sku":null,"price":1812.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/3585\/0716\/files\/MayurahBottomPantsOversizedBaggy_Omisfr_10.webp?v=1791109596"},{"product_id":"namaha-hoodie","title":"Namaha Hoodie","description":"\u003cp\u003eNamaha brings together Om, Shiva’s damaru and the trishul in an oversized hoodie inspired by sacred sound and devotion. Flowing orange brushstrokes across an ivory base give familiar symbols a new expression, carrying their stories into everyday wear.\u003c\/p\u003e\n\u003cp\u003eOm’s role in sacred recitation meets the damaru’s association with the sound of creation. “Vibration Is Creation” becomes our interpretation of this connection—a rhythm becoming movement, an inner thought finding visible expression.\u003c\/p\u003e\n\u003cp\u003eDerived from Sanskrit \u003cem\u003enamaḥ\u003c\/em\u003e, meaning homage or reverential salutation, Namaha invites us to acknowledge what shapes us. For OMISFR, it expresses a personal connection to our beginnings, beliefs and the traditions we continue to discover.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRooted in reverence. Carried into the present.\u003cbr\u003eMade from India. Made from its Stories.\u003c\/strong\u003e\u003c\/p\u003e","brand":"OMISFR | Indian Streetwear","offers":[{"title":"S","offer_id":67639673946332,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":67639673979100,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":67639674011868,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":67639674044636,"sku":null,"price":2550.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/3585\/0716\/files\/NamahaHoodieOversized_Omisfr_1_23b1356b-ccc9-4e6e-b962-ca413e67b668.webp?v=1790528818"},{"product_id":"dwarkapati-oversized-tshirt","title":"Dwarkapati Oversized T-shirt","description":"\u003cp\u003eDwarkapati honours Krishna as the Lord of Dwarka. For OMISFR, the name opens a conversation with his teachings—how we understand ourselves, find trust and choose our actions.\u003c\/p\u003e\n\u003cp\u003eThe design references three teachings from the Bhagavad Gita: the enduring Self beyond the body (2.20), taking refuge in Krishna (18.66), and his manifestation when dharma declines (4.7). Together, we interpret these as a movement from understanding the Self towards surrender and purposeful living.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eDevotional portraits and expansive, cosmic depictions of Krishna guide the artwork. A calm face emerges through flowing blue forms, while peacock-feather imagery, Sanskrit verses and illustrated patches invite closer attention.\u003c\/p\u003e\n\u003cp\u003eAcross the oversized silhouette, familiar references become fragments of a story the wearer can continue exploring.Self, Surrender, DharmaMade from India. Made from its Stories.\u003c\/p\u003e","brand":"OMISFR | Indian Streetwear","offers":[{"title":"S","offer_id":52595822657756,"sku":null,"price":1812.0,"currency_code":"INR","in_stock":false},{"title":"M","offer_id":52595822690524,"sku":null,"price":1812.0,"currency_code":"INR","in_stock":false},{"title":"L","offer_id":52595822723292,"sku":null,"price":1812.0,"currency_code":"INR","in_stock":false},{"title":"XL","offer_id":52595822756060,"sku":null,"price":1812.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/3585\/0716\/files\/Krishna_Oversized_T-shirt_Omisfr_1.webp?v=1790487635"}],"url":"https:\/\/omfr.in\/collections\/bestsellers.oembed","provider":"OMISFR | Indian Streetwear","version":"1.0","type":"link"}